The iTunes clutter and users perception

Sometimes companies let technical considerations affect their product strategy in a bad way, allowing “practical” point of view override the “user” point of view. Startups often say “our technology does X, this can be interpreted into several actions, let’s wrap them together to make a...

The dark side of the moon

Started working on a new & interesting project for Microsoft’s Innovation Lab, can’t disclose any details, but I can say it’s pretty exciting. So now I can play with all the coolest gadgets scattered around the lab, drink as much coke as I want, and...

Status updates

First of all, apologies for the blue blog theme.. the good old orange theme will be back soon, didn’t have the time to customize the new version of K2 with the new version of wordpress, hopefully will put the orange theme back up next week....

The technological edge myth

Dealing with ideas and startups, we get to talk with entrepreneurs, VCs and BizDev guys, very often we are asked what is the technological edge in the idea? what will differentiate it from imitations and prevent competitors from copying the idea? hmm, how about nothing?...