Almost all websites use some sort of Traffic Analytics, Google Analytics is used by 54.7% of all websites, according to w3techs.
Using an external analytics service to collect and parse website’s visitors data is the simplest and fastest way, however, it comes with a price since the website owner has no control of the scope of data collected, and how it is processed.Is the price too high?
The direct price on the website is:
Performance: Loading the Google Analytics script directly impacts the website performance.
Legal: Google Analytics is using tracking cookies and requires consent popups, affecting the website’s first impression and natural navigational flow.
Ethical: Compromising my website’s visitors privacy in order to maintain analytical power is plain wrong.
Bablab is a great example: the traffic analytics solution is non-intrusive, not using cookies. https://www.bablab.com/blog/analytical-power-and-privacy
Read more in the Bablog: https://www.bablab.com/blog